A look at what's going on in the field of user experience.
A weekly selection of design links, brought to you by your friends at the UX Collective.Are bad designers hiding behind the term “UX”? →
UX Designers have gotten so used to not being responsible for the final look of the product, that they have dangerously distanced themselves from the visual design craft.
The gap between long, difficult design processes and chaos can be filled by just one little red square. Here’s how.
How to conduct design sprint and user research that can impact your business bottom line
The frog and the centipede — a UX fableA lesson in staying curiousThere’s this great quote I read in Neil deGrasse Tyson’s Astrophysics for People in a Hurry that went something like “the foundation of a research-based mind is ignorance.” Honestly, I was listening to the audiobook, which accounts for my uncertainty of the exact wording, but it’s the idea that’s fascinating, regardless of diction. I often use this “quote” as an opener when delivering talks on UX to help set the stage for an open-minded, curious approach to understanding the basic principles of a typical user experience mindset.
But that nugget of wisdom from The Grass aside, I’ve found no more dynamic of a way to illustrate the differences between users and user experience professionals—and the roles we play within the context of product research and development—than with a good old-fashioned fable.
In an earlier article, we examined the folk wisdom that three-point scales were superior to those with more, such as five, seven, ten, or eleven response options.
Across twelve published studies we found little to suggest that three-point scales were better than scales with more points and, in fact, found evidence to show that they performed much worse than scales with more points. Almost all authors recommended using more scale points to prevent respondents from being coerced into a response and the subsequent loss in reliability and validity.
Moderating focus groups: 6 tips for beginnersFocus groups are a great way to get qualitative feedback from your users in a short amount of time. But, moderating a focus group requires a lot more than a room full of participants and a list of questions. A good moderator practices and plans well ahead to maximize the time and get great feedback from participants.
When I was training for focus group moderation as a young UX designer and researcher, I found that there wasn’t as much learning material online as I would have expected. That gap actually lead me to write this article. These are my beginner tips that I wish I had read when I was training.
Five-point scales are the best.
No, seven points.
By Jonathan Walter
In Part 1 of this two-part series, I described the importance of prioritizing design critique. As UX designers, we often receive little support for cultivating our craft and the quality of our design deliverables, especially in enterprise environments where User Experience is often underfunded and poorly understood. If we, as UX designers, do not prioritize design critique, nobody else will.
By Rudy Mutter
If you use—or want to start using—an agile-development process, you probably already know its benefits, but you might not be as aware of one of its main drawbacks. Even though 46% of US organizations and 85% internationally report that they’ve used an agile approach within the past year, communicating your agile process to clients remains a challenge.
By Baruch Sachs
Let’s be really honest with ourselves. We are good, sometimes even great, at coming up with innovative ideas and really cool features and functions. However, only occasionally, despite our best efforts, are we actually able to think about the experience first—let alone create an innovative culture that places human beings’ needs at the same level as business needs.